![]() ![]() Waze Local allows you to connect with potential customers through three ad types: Branded Pins, Zero-Speed Takeover, and Promoted Search. ![]() ![]() With more than 130 million active daily users, averaging 10+ hours of monthly in-app usage, Waze has quickly become the newest way to reach your target audience during their commute and importantly on the way to points of purchase. It allows users to relay information on everything from traffic patterns to the locations of accidents, police officers, and even potholes. If not, Waze is a crowdsourced navigation app that seeks to provide a better driving experience for all. How are you reaching your potential customers during their travels?Ĭhances are, if you’ve found your way to this post, you’re familiar with Waze. With schools and offices beginning to open again and holiday travel around the corner. As a result, more and more consumers are driving as their primary source of travel (93% according to Google). Air travel in August 2020 was down 43% compared to 2019. ![]()
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